- Making sense of it all: Use a four-step process to interpret marketing data and analytics, Chad Giddings, Target Marketing, July 2010
- Return on Brand: Bridging the divide between analytics and brand, Chad Giddings, Target Marketing, May 2010
- Adding on to Your AOV: Tips to improve your average order value, Lois Brayfield, Multichannel Merchant, April 2010
- Multichannel Challenges: Conquering Analytics in a world of multiplying media, Chad Giddings, Target Marketing, March 2010
- Online "Cousin" Metrics: The numbers you no longer can afford NOT to track and analyze, Ken Lane, Target Marketing, January 2010
2010
Strategy
Branding
Design
Analytics"J. Schmid's wisdom and insight into circulation planning, square inch analysis, budgeting and forecasting for our three brands have been key to our success."
