We are (channel-agnostic) storytellers.

Every brand has a story. We can help define it, clarify it and tell it across channels. Websites, catalogs, email, direct mail, social, retail, skywriting….doesn’t matter. The message is what matters. We’re a group of strategists, writers, designers and art directors who use our creative muscle to solve business challenges of all kinds. As a creative agency, we create content that creates desire. It’s the difference between people just being aware of your product versus being emotionally engaged with your brand.

We understand human behavior

We study it. We research it, so we have a better grasp of how to reach people. Real human interaction is what connects a brand with its audience (both B2C and B2B). You’re not just selling to “consumers”— you’re trying to create a relationship with people. We bring a more HUMAN APPROACH to a digital world. We call it Humanity Marketing.

What we do.

Brand Strategy

Communicating a clear, differentiated positioning can be a big, hazy, muddled mess for many organizations. We can help you clarify, package and tell your story clearly. And well.

Content Creation

Your brand is only as good as the content you put out. We create the assets (design, copy and imagery) that bring brands to life.

Creative Execution

Need soup to nuts services? We take our creative ideas through final production across multiple channels (both print and digital).

Any creative agency can build the body. But we make blood run through the veins.

What does she want?

She wants to be understood. She wants you to make her life better in some way. We help brands gather insights from their customers so they can build better connections with them. We ask the right questions so we get better answers. These key consumer insights can give you a competitive advantage.

Catalogs are our jam.

Even though we’re a channel-agnostic agency—our creative ideas can be brought to life through just about any medium­—our specialty is, and always has been, catalogs. In fact, we’re considered by many to be the best catalog creative agency in the country. We know the ins and outs of how a catalog works, how people process it, how to disrupt attention, delight the reader, and drive action. There’s an art and a science to effective catalog design, and we know how to do both.

Meet the team

We like what we do. That’s why we’re good at it.

Ingram's Magazine Best Companies to Work for 2018
  • The J.Schmid team is a dream to work with! I haven’t ever seen my colleagues be so complimentary of an agency and their output. They made my chaotic life much easier!

    SHANIE CUNNINGHAM / HEAD OF U.S. MARKETING, BODEN

  • Our experience with J.Schmid was a home run! They always make us think.

    RUSS GAITSKILL / PRESIDENT, GARNET HILL

  • I wouldn’t trust my brand with anyone but J.Schmid.

    TERRI ALPERT / CEO, UNO ALLA VOLTA

  • I’ve worked with many agencies over the years. Frankly, no one understands branding like J.Schmid. They’re simply the best.

    BARNETT HELZBERG / CHAIRMAN & CEO, HELZBERG DIAMONDS

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KANSAS CITY CREATIVE AGENCY

What we think about

Marketing KPIs: March 2024 Trends

Want to discover the latest industry developments for March 2024? Gain valuable insights with in-depth analyses from more than 100 diverse brands, uncovering key trends shaping the landscape. March 2024: Spring Softness After a strong February, shoppers took a breath in March. Demand for apparel remained strong, and home and furniture retailers saw improving market […]

Catalog Critique: A Trip Down Memory Lane

It’s 1997, I’m in the third grade and Christmas is just around the corner. The anticipation of Christmas starts weeks before, carefully crafting my wish list to send to Santa (who I’m not sure I still believed in, but presents were at stake!). The top item on my list? An American Girl Doll. Girls at […]

Win Your (Ad) Campaign

Dilly dilly. I’m lovin’ it. Get a Mac. Why is it so easy to rattle off the brands that introduced us to these catchphrases? Because Bud Light, McDonald’s and Apple are among the best at telling stories, catching us off guard and even making us laugh. They understand the power of an ad campaign and […]

Marketing KPIs: February 2024 Trends

Want to discover the latest industry developments for February 2024? Gain valuable insights with in-depth analyses from more than 100 diverse brands, uncovering key trends shaping the landscape. February 2024: Robust Performance In February, there was significant growth in online activity, with sessions up by 12% year-over-year (YOY), indicating increased traffic to the platform. Additionally, […]